AI ROI and enterprise adoption (with Carol Massar, Tim Stenovec)

Koester explains Creations no-code AI platform for CRM and workflow automation. She argues AI is delivering real ROI in customer service, allowing her company to grow 50% YoY without adding headcount in call centers. She sees AI as transformative for enterprise efficiency.

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Kathryn Koester 4.0

AI ROI and enterprise adoption (with Carol Massar, Tim Stenovec)

Carol Massar

Asks Koester to explain Creations lane in the AI build and spend.
Kathryn Koester

Creations platform combines code, AI agents, and visual no-code tools to build applications and workflows.
Tim Stenovec

Asks if no-code is still needed given frontier models that can code.
Kathryn Koester

The platform combines code and agents with visual no-code tools for flexibility.
Carol Massar

Questions whether Creations AI is truly disruptive compared to Mag 7 capex.
Kathryn Koester

AI is delivering real ROI. Creations revenue is growing 50% YoY without adding headcount in customer service, thanks to AI.

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